You should develop a report on a Small Business development project. It can be: · your Start-up,  · a Franchise,  · your own Family Business · a SB you would like to work for · the es

BCO314 SMALL BUSINESS MANAGEMENT Task brief & rubrics MIDTERM

Small Businesses generally account for more than 90% of GDP in each country. For this reason, understanding the differences among SB and big Corporations is important. And making sure you understand how to plan the growth and control the return of the investment of SBs will prove fundamental if you someday manage one of them.

Task

You should develop a report on a Small Business development project. It can be:

· your Start-up,

· a Franchise,

· your own Family Business

· a SB you would like to work for

· the establishment of a new subsidiary of a corporation in another country

You may select a company of your choice or ask the Professor to provide you with the name of a specific project/company.

Your report should include:

1. Cover page

2. Table of Contents

3. An introduction to the Sector/Industry the SB operates in.

4. A Brief summary and background to the company

5. Review of past performance of the company

6. An analysis of the key issues facing the organization, including internal and external challenges arising.

7. SWOT matrix.

8. Bibliography and references, using Harvard style recommendations.

Key Criteria for Achieving a High Grade:

a)    Structure and organization of the report.

b)    Use and application of key concepts, theories, and models.

c)    Evidence of research undertaken, including relevant, current data relating to the selected company/organization.

d)    Conclusions and recommendations arising from the research undertaken.

e)    Use of graphics, diagrams, and images to help communicate ideas.

Formalities:

· This is an individual paper

· Format: MS Word document

· Word count: 2.500 words minimum

· Cover, Table of Contents, References and Appendix are excluded from the total word count.

· Font: Arial 12,5 pts.

· Text alignment: Double Justified.

· The in-text References and the Bibliography must be in the Harvard citation style.

· Please take into consideration the “Tips top produce a great report” commented in class.

Submission: Via Moodle (Turnitin). Deadline Sunday 11th November 2023 at 23:59 CEST

Weighting: 40% of the course grade

Learning Outcomes: It assesses the following learning outcomes:

· Distinguish the characteristics, competences and contributions of small businesses, as well as their challenges.

· Explain key components of the strategic management of growth to small business contexts.

Rubrics

	Exceptional 90-100	Good 80-89	Fair 70-79	Marginal fail 60-69
Knowledge & Understanding (40%)	Student demonstrates excellent understanding of key concepts and uses vocabulary in an entirely appropriate manner.	Student demonstrates good understanding of the task and mentions some relevant concepts and demonstrates use of the relevant vocabulary.	Student understands the task and provides minimum theory and/or some use of vocabulary.	Student understands the task and attempts to answer the question but does not mention key concepts or uses minimum amount of relevant vocabulary.
Application (30%)	Student applies fully relevant knowledge from the topics delivered in class.	Student applies mostly relevant knowledge from the topics delivered in class.	Student applies some relevant knowledge from the topics delivered in class. Misunderstanding may be evident.	Student applies little relevant knowledge from the topics delivered in class. Misunderstands are evident.
Communication (30%)	Student communicates their ideas extremely clearly and concisely, respecting word count, grammar and spell check	Student communicates their ideas clearly and concisely, respecting word count, grammar and spell check	Student communicates their ideas with some clarity and concision. It may be slightly over or under the word count limit. Some misspelling errors may be evident.	Student communicates their ideas in a somewhat unclear and unconcise way. Does not reach or does exceed word count excessively and misspelling errors are evident.

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